About Awwpetto

Your go-to destination for delightful pet costume inspiration—where every wag and purr sparks an “aww!”

Hello, I’m Emi Tanaka.
Welcome to Awwpetto – your Source for pet costume inspiration!

From adorable seasonal looks to show-stopping everyday outfits, we’re here to help you dress up your fur babies in style.

> 100+ curated costume collections for cats and dogs.
> 388+ inspirational designs, hand-picked each season.
Expert outfit picks that you can pin, share and shop for.

Who We Are
Our Vision
Our Mission

A colourful haven for creative pet parents.

Awwpetto began when Emi Tanaka turned her lifelong love of pets and fashion into a colorful haven for creative pet parents. Here, we celebrate every wag and purr by showcasing the cutest costumes — from spooky Halloween capes to cozy holiday sweaters — designed to spark joy.

Seasonal style, simplified.

Awwpetto offers carefully selected costume themes for every holiday and celebration. Our expert outfit recommendations make it effortless to find the perfect ensemble—just browse, choose, and create unforgettable “aww” moments with your fur-ever companions.

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We believe every “pawsome” photo has the power to brighten someone’s day and inspire fresh ideas. By making costume inspiration fun and accessible, Awwpetto strives to unite a community of animal lovers who cherish style and heartwarming moments.

Come and get inspired by handpicked looks that make it effortless to dress your pet for any occasion. Costume magic, just a click away!

Bringing Joy, One costume at a time

We deliver curated, trend-setting pet outfits and seamless shopping experiences so every dress-up moment becomes a cherished memory.

Each collection is handpicked to balance comfort, style, and personality—whether it’s a festive holiday look or an everyday accessory that turns heads on your morning walk. We partner with trusted creators and brands to ensure quality and fit, so you can shop with confidence and focus on making memories, not returns.

Our Chief Aww Officer

Emi Tanaka is the creative force behind Awwpetto, whose passion for pet fashion sparked when she knitted a sakura sweater for her Shiba Inu, Kiko. What began as one heartfelt creation has grown into a curated hub of seasonal costume galleries, inspirational designs and expert outfit recommendations to dress up your fur babies in style.

Emi Tanaka

Pet Fashionista

How We Spark ‘Aww’

Costume Galleries – from Halloween to Valentine’s Day
(and everything in between)

Shop Ready Picks – Our top costume finds that will spark joy

Pet Parents Love Awwpetto

A quick ‘aww’-trigger quotes from our happy customers

“Awwpetto’s Halloween gallery gave me the perfect inspiration to craft a tiny wizard hat for my cat Mochi—she was the star of every photo!”

A woman with long dark hair wearing a yellow top poses outdoors, lightly touching her face and looking at the camera with a soft expression, while holding a small pet costume in her hand.

Emily R.

Seattle, WA

“The shop picks made it so easy to find a chic bow tie for Max’s photoshoot—our followers can’t stop commenting on how dapper he looks!”

A young woman with long brown hair smiles at the camera, wearing a plaid shawl and holding a pet costume. The background is outdoors and blurred with green foliage.

Carly M.

Chicago, IL

“Every seasonal update brings fresh ideas—my Frenchie Bruno now has a wardrobe full of adorable outfits, from pumpkin capes to cozy winter knits!”

A young man with short brown hair and black glasses stands in front of a brick wall, wearing a red, white, and black plaid button-up shirt and holding a small pet costume, looking directly at the camera with a neutral expression.

Mark K.

London, UK

Costume Galleries

Shop Ready Picks

Newsletter Subscribers

Inspirational Designs

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